Meeting and Conference Planning Tips (Hotel)
I.
Pre-Planning
- Determine
the purpose of the meeting
- Consider
group size, gender mix and ages, international
component and languages spoken
- Determine
when the meeting should be held. Rule out dates
that coincide with other company events or other
industry events or holidays.
- Plan
the meeting as far in advance as possible
|
II.
Budgeting
- Determine
which expenses will be assumed by the meeting
sponsor and by the attendees
- Create
a balance sheet listing expenses for all functional
areas of your meeting
- Check
budgets from similar meetings to gauge spending
- Consult
with your company's accounting office or financial
officer on formatting the budget so it's compatible
with internal accounting systems
- Secure
the signature of a financial officer for any expenditures
above what you have budgeted
- Make
sure funds are allocated to pay all suppliers.
Establish a holding account for accrued program
expenses
|
III.
Booking Your Meeting
Selecting
a Destination
- Choose
a convenient location based on where your guests
are coming from, their travel time and cost to
reach a destination, and a site near air and/or
ground transportation
- Adhere
to your organization's travel program and current
arrangements with preferred hotels and airlines
- Be
aware of seasonal hotel occupancy rates, room
taxes and recent changes in supply or demand that
will affect your expenses
- Consider
factors such as weather, security, political/social
climate and labor considerations that may affect
participation and/or costs of the event
Finding
the Right Hotel
- Determine
the type of hotel that will best suite your meeting
needs
- Determine
the type and number of guest rooms needed (e.g.
singles, doubles, suites)
- Determine
the number and size of meeting rooms needed
- Choose
a hotel with facilities that meet your needs,
such as sleeping and meeting rooms, restaurants,
sightseeing and recreation options
Submitting
Meeting Specifications or a Request for Proposal
(RFP)
Preparing
the specifications is a valuable process because
it requires the planner to think about all the needs
of the group. Document all site requirements, including:
- Preferred
dates and optional dates
- Number
and types of guest rooms
- Number,
size and usage of meeting rooms and the times
they are needed
- Range
of acceptable rates
- Dates
and types of meal functions and breaks
- Exhibits
and any other special events or activities
- Any
related information such as complimentary requirements
Inspecting
the Site
- Check
with planners in other departments of your organization
to see which properties they have used and which
ones they would recommend
- Use
the Internet to view sites
|
IV.
Negotiating with Hotels
- Schedule
negotiations early, ideally six months or more
in advance
- Ask
about the facility's peak, off-peak and shoulder
seasons, and the days of the week on which it
would prefer to book business. If your meeting
dates are flexible, you may be able to shift to
a time slot providing greater leverage
- Typically,
hotels will give one complimentary room night
for every 50 rooms occupied
- Consider
upgrades and/or special amenities and services
as important as negotiating dollar savings. For
example, upgrading VIP's/special guests to Executive
Level rooms or suites at the group rate might
be more important than obtaining a greater percentage
off the room rate
|
V.
Contracts
- Share
all contracts with your organization's travel
manager. Even if you do not sign a contract, you
raise your level of liability simply by being
involved
- Ask
to see a facility's standard contract, noting
deposit, payment, attrition, and termination and
cancellation policies. Negotiate a final agreement
that incorporates their standard language and
your organizations
- Make
sure you have a binding contract. To be enforceable,
a contract must specify definite terms, be accepted
by both sides and be signed by people with delegated
authority to enter into the agreement
- Check
in to any additional costs that may occur due
to attrition or shortfall in revenue. Attrition,
sometimes referred to as "slippage,"
can be applied to sleeping rooms and to food and
beverage events. A conference facility, having
protected space for your meeting, may well be
due financial remuneration if your group does
not perform as expected
- Look
for termination clauses, often referred to as
"Acts of God" clauses, that apply when
a meeting is stopped because of forces beyond
the control of the group of the facility. Generally,
there are no penalties assessed to either party
in these circumstances
|
VI.
Post-Meeting Follow-Up
- Hold
a post-convention meeting with the same people
who attended the pre-convention meeting. Evaluate
what worked and what did not, review the bills
and solicit feedback immediately from the facility
- Ask
your attendees to provide feedback about the
program content and format, meeting facility,
speakers, meal functions and other special activities
- Write
thank-you letters to staff, speakers, hotel
staff and other vendors
|
Last Updated: May 4, 2006
© 2008 Rutgers, The State University of New Jersey. All rights reserved.
RETURN
TO MAIN TRAVEL PAGE |
|